fitness8 min
Strength Training for Beginners: A Step-by-Step 12-Week Program
A progressive 12-week strength program for your beginner clients: foundational exercises, volumes, loads and recovery.
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Blog
Conseils, méthodes et ressources pour coachs et clients.
coaching6 min
Client Onboarding in Fitness Coaching: Turning the Trial into Commitment
The first 2 weeks with a new client are decisive. Here's how to structure this onboarding to maximise long-term commitment.
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nutrition8 min
Sports Supplements: What Actually Works According to Science
Creatine, protein, caffeine, BCAAs: what does research actually say about sports supplements? A guide free of marketing.
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coaching7 min
Managing Your Independent Fitness Coaching Business: Keys to Success
Pricing, prospecting, organisation and tools: everything you need to know to launch and sustain your independent fitness coaching business.
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nutrition7 min
Supplements: What Coaches Really Need to Know
Protein, creatine, BCAAs, vitamin D: separate what genuinely works from marketing noise in the world of supplements.
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coaching7 min
How to Price Your Fitness Coaching Services in 2026
Too expensive loses clients. Too cheap burns you out. How do you find the right price for your level and your market?
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fitness9 min
Training Periodisation: The Complete Guide for Coaches
Periodisation is what separates a good program from an excellent one. Macrocycle, mesocycle, microcycle: everything a coach needs to know.
L'équipe itwu
coaching6 min
How to Retain Your Coaching Clients: 7 Proven Strategies
Acquiring a client costs 5 times more than keeping one. Here are 7 concrete strategies to turn your clients into ambassadors.
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fitness8 min
Muscle Hypertrophy: Complete Guide to Maximising Your Clients' Gains
Mechanical tension, metabolic stress, muscle damage: understand the mechanisms of hypertrophy to programme intelligently.
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